Marketing, Collateral, Advertising

AIC is a private, coeducational, four-year college located in the center of Springfield, Massachusetts.

TSM Design created the 2013 AIC President’s Report. “Gaining Ground” was well received by the administration, trustees and donors alike.

TSM Design was also engaged by AIC to boost enrollment in its Continuing Education program. We delivered the message in unexpected places: In downtown bars and restaurants, in downtown parking garages and up and down the highly trafficked AIC campus. We supported the campaign with a billboard, radio advertising, email and online.

President’s Report

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“Where Are You Going?” enrollment campaign materials.

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